Websites for growth

The Soapy Group does not just design a website. We also build a development strategy that ensures growth and is robust enough to test and refine your audience.

Warning! A new website alone will not immediately grow your business. It requires mindful planning, strategy, thought and continuous management to ensure steady growth. A typical website package can include:

  • Current website audit
  • 12-month digital strategy
  • Hosting and tech support
  • Design and development of a WordPress website
  • Search engine optimisation
  • Login access
  • Blog/news feed*
  • Social media campaigns*
  • Training and guidance

Step 1: website audit and strategy

We take a look at your current website (if you have one) to understand how it has worked for you so far. We analyse the pitfalls and potential – and pick apart the analytics data*

The team will then create a mini strategy that feeds into a creative brief to be able to start the design and development process.

*Providing you have Google Analytics installed on your website already. If you do not, we will need to set this up for you before we start, which will incur an additional fee of £95+VAT. We will then need at least 4 weeks before there is enough data collected to analyse your website effectively.

Step 2: design and development

Once we have enough information from the strategy and plan, we can draw up a full design and development brief to start work on your new website. Our creative team will work closely with you to design a site that you can be proud of – and that your customers will find really easy to use.

A time frame will be agreed at the start, depending on the size and functionality of your new website.

Step 2: design and development

Once we have enough information from the strategy and plan, we can draw up a full design and development brief to start work on your new website. Our creative team will work closely with you to design a site that you can be proud of – and that your customers will find really easy to use.

A time frame will be agreed at the start, depending on the size and functionality of your new website.

Step 3: hand-over and implementation

Your shiny new website will be ready to use. We can give you as much or as little support as you need, with full training and a guidebook to help you start using your new website. The marketing strategy will be implemented, and you will start receiving monthly reports on how your site is performing.

Ready to begin? 

Book a call with our team to find out how we can help with your new website.We will not be able to provide an estimate until we have had an initial meeting with you.

Call: 01759 283102
Email: help@thesoapygroup.co.uk

Marketing strategy thoughts and ideas

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