How Facebook tracks “off-Facebook” activity is worth understanding How Facebook tracks “off-Facebook” activity is worth understanding By Sophie Metcalfe|2020-04-28T18:15:21+00:00April 28th, 2020|Digital advertising, Facebook, Facebook Advertising, Marketing, Posts by Sophie Metcalfe| There are a few posts circulating on Facebook at [...] Read More
Pay per click advertising: Relevance is king Pay per click advertising: Relevance is king By Simon Hudson|2019-09-13T07:58:14+00:00November 3rd, 2017|Digital advertising, Posts by Sophie Metcalfe| It sounds so obvious. Make your content relevant to what you [...] Read More