Sophie Metcalfe

About Sophie Metcalfe

Sophie has had a colourful career in broadcasting and marketing, having trained and worked as a journalist for many years before becoming Creative Director of The Soapy Group. Sophie now focuses on empowering women in business to find confidence in their abilities and learn to build a marketing strategy around their own goals and aspirations.

Marketing 101: Marketing strategy explained

Marketing 101: Marketing strategy explained

By Sophie Metcalfe|2019-10-11T09:03:43+00:00October 9th, 2019|Marketing|

Marketing strategy is at the heart of business success. It’s [...]

Brand Bubble has landed!

Brand Bubble has landed!

By Sophie Metcalfe|2019-10-02T12:50:22+00:00October 2nd, 2019|Marketing, Posts by Sophie Metcalfe, Soapy Group News|

The Soapy Group has launched a new service, aiming to [...]

The romance of marketing – Getting closer to your customer

The romance of marketing – Getting closer to your customer

By Sophie Metcalfe|2019-09-13T07:35:16+00:00May 21st, 2019|Marketing, Posts by Sophie Metcalfe|

You are a hero. You solve problems every day for [...]

Investing in skills, development and people: The road to Chartered Marketer status

Investing in skills, development and people: The road to Chartered Marketer status

By Sophie Metcalfe|2019-09-13T08:05:32+00:00April 26th, 2019|Posts by Sophie Metcalfe, Soapy Group News|

It has been an incredible three years of growth for [...]

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