The Soapy Group has been chosen to handle the marketing for national mortgage broker Linear Financial Solutions. The partnership ensures future growth and development for both companies over the next 12-months.

The three-year-old agency has enjoyed rapid expansion in the past year with appointments including a new Project Coordinator and a Creative Assistant, alongside a move to a new larger office in the centre of Pocklington.

Soapy will now be making a splash nationally working to spotlight the award-winning broker’s place in a vast and competitive market. Linear is a fast-growing financial services provider, with over 20 advisers stationed across the UK.

David Walton, Managing Director of Linear Financial Solutions says: “We are really excited and pleased that Linear has partnered with The Soapy Group for all digital, social media and marketing requirements in 2019.”

Phase one of the partnership includes development of a new customer-focused website and digital relaunch across social media. This includes rolling out strategy and marketing training to all advisers.

David continues: “We are very much looking forward to the launch of our new website and marketing strategy which will push the Linear brand to another level.”

Simon Hudson, Managing Director of The Soapy Group says: “Linear is now our biggest account, so naturally we are thrilled to start 2019 with a such an exciting new relationship.

“As with all our clients, we are fully committed to exceeding return on investment and helping Linear grow to become the go-to brand for mortgage solutions.”

The Soapy Group was established in 2016, born from a passion to help SMEs grow through clear, creative marketing. Now a team of six, the agency works with the likes of Cancer Research UK, Wall of Sound and Metcalfe Models.

Image from left to right: Simon Hudson, Managing Director; Bradley Metcalfe, Web Developer; Sophie Metcalfe, Creative Director; Alice King, Project Coordinator; Richard Burn, Creative Assistant.