Halloween has always been an exciting time of year (kind of); Pumpkins, tonnes of sweets & scary movies, but this year (for me at least) it has been extra special. I got to work on some special, extra spooky, social media content for some of our clients that I’m excited about.
I thought I would put them all into one blog post and explain some of the thought process and production of them.
Ashley Cooke’s Carpets & Furniture
For Ashley Cooke, I wanted to create two posts that use the rugs he makes in an interesting way. I started out by sketching out the hand idea (which you can see in the photograph on the right) & then created it with one of the photographs we have of one of the rugs. I used Photoshop to manipulate the rug & the photo of hands.
I then had the idea of hiding a creature underneath the rug (which is my personal favourite).
Wall of Sound
The Wall of Sound idea came to me pretty quickly & I was very excited about it. I look at logos and branding and look for spooky opportunities & the Wall of Sound volume bars at the end of the logo automatically could be be manipulated to look like vampire fangs.
I started with just the volume bars by themselves, but this wasn’t obvious enough, so I went through many different versions (Images 2, 3 & 4) before I got to the final version (Image 1).
Metcalfe Models & Toys
I knew I wanted to do something with trick or treaters for Metcalfe; I just needed to find the right image for it. Luckily, I came across this perfect image! I decided to add speech bubbles to bring a little humour to the post.
Ye Old Sun Inn
Just like Wall of Sound, Ye Old Sun Inn has a logo that can be manipulated (We are currently running a campaign for Christmas that incorporates the name and logo in a festive way). I made the ‘sun’ into a moon and created a graphic of a witch to fly over it which is truly iconic and instantly recognisable imagery for the time of year.
Bluewater Bathrooms & Kitchens
Bluewater = Boowater. It was really that simple.
I drew some little spooky graphic elements for the wave graphic to add some extra spookiness.
The Soapy Group
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